About Us
Owner & Master Technician
Aaron Brand
My name is Aaron Brand, and I’m the owner and operator of KB Motor Works LLC, an independent BMW specialty shop located in Hartselle, Alabama.
I’ve been professionally repairing BMWs since 2012 and am a graduate of the NASCAR Technical Institute, where I also had the opportunity to build high-performance marine engines for Ilmor Marine. That experience, combined with over a decade of hands-on BMW training, shaped the foundation of my approach today—precise, honest, and always evolving.
I hold multiple industry certifications, including:
- BMW High Voltage Diagnostic Specialist
- ASE Master Automotive Technician
- BMW Master Elite Technician
In 2023 and 2024, I was proud to place among the Top 96 BMW diagnostic technicians in the United States, and one of only 24 in the Southern Region, as part of BMW’s national Diagnostic Technician of the Year competition.


Behind the Tools
I’m also a husband and a father to three amazing boys—Maverick (3), Macklin (1), and Pierce, who we welcomed in June 2025. I’ve been married to my wife Kayla for eight years, and starting this business was about more than cars—it was about building a career close to home, where I could be present for my family and serve my local community.
When I’m not in the shop, I enjoy time with my family and occasionally getting out for a round of golf.
At KB Motor Works, I treat every BMW as if it were my own—no shortcuts, no upsells, and no guessing. Just expert diagnostics, thorough repairs, and total transparency from start to finish.
